Fashionably FAUX REAL with JOCELYN GORDON

Jocelyn ( @shopjocelyn ), founded by Jocelyn Gordon ( @jociesworld ) in 2001, is a contemporary outerwear and accessories brand that pushes fashion boundaries, screams unbound creativity and defines the coolest street style trends of each season. Ubiquitous among today’s style influencers and everyday glam girls, Jocelyn’s collections are wearable, playful and often times outrageous. Jocelyn, the brand has recently partnered with Steve Madden Ltd. and will be launching an array exciting new collections.

Jocelyn Gordon, a native New Yorker, graduated from NYU to then pursue a diverse career in fashion. Her first fashion job was a sales position with the legendary Norma Kamali and then with a solid foundation in sales coupled with experience in buying and marketing, Jocelyn forged ahead making priceless connections in the fashion industry. Working tirelessly to fill a void in the accessories market, Jocelyn eventually launched ‘Jocelyn’ in 2001. Jocelyn’ first collections initially focused on fingerless mittens, scarves and vests, her collections have now widened to include all types of outerwear, hoodies and fashion accessories. Her loyal followers, coined “Jocie Girls” love to mix and match her fashion-forward pieces. Jocelyn’s artistic approach to designing trend-setting clothing and accessories are youthful, spirited and fun and her creativity flows heavily through each collection. As Jocelyn prepares for her exciting new venture partnered with Steven Madden, Ltd, she says her creativity in better than it has been. She understands and appreciates what people want and says the true motivation behind her designs is making people feel fabulous and that she does!

THE BRAND TIMELINE

For Fall 2018, Jocelyn did not hold back while introducing the “Intergalactic Romance” collection inspired by all things shiny, metallic, spacy and totally out-of-this-world. From jackets, coats and hoodies, to accessories galore, each piece stands out as perfectly “Jocie” and many items can be worn in a number of ways.

On the forefront of the latest design trends, Jocelyn launched an innovative faux fur sneaker collaboration with popular fashion shoe brand Superga.

Equally cutting-edge is Jocelyn's Spring “Urban Disco” collection which is far out, groovy and everything you didn’t realize you wanted but now you have to have in your wardrobe! Jocelyn’s collections are ahead of the fashion game and help set the trend.

Following Spring, Jocelyn set to continue its design expansion with faux fur for Fall 2019. Titled ‘Savage Love,’ Fall reflects a ‘jungle meets city’ theme, combining exotic prints, bold tones and playful palettes to create standout pieces. While the faux fur collection will align with Jocelyn’s reputation for offering upscale, luxury product, the designer is determined to make sure every woman can experience ‘Jocie’s World.’

Jocelyn’s latest and greatest are always worn by the most influential bloggers and celebrities and are ever present across social media. In a world where ‘Girls Run the World’, the Jocelyn brand is what “It” girls dream of. Jocelyn can be found at the finest stores worldwide included: Bergdorf Goodman, Neiman Marcus, Neiman Marcus Cusp, Bloomingdales, Nordstrom’s, Holt Renfrew, Intermix and many other specialty stores. Find Jocelyn online at neimanmarcus.com, saks.com, intermixonline.com, shopbop.com and farfetch.com.